Choose: Daily Discovery12.10.0 - App Store

Let your mood board come to life with Choose.

Choose is a mobile concept store where curation meets intention. Every day, we drop a new curation of inspiring, hard-to-find brands, chosen for their quality, story, and values. Whether you’re shopping for your kids, your home, a loved one, or yourself, Choose helps you do it with ease!

WHY CHOOSE?

Curated with Intention
From clean beauty to sustainable fashion and artisanal homeware, every product on Choose is handpicked with care. We don’t show you everything, we show you what matters.

Exclusive Daily Drops
Discover new brands and benefit from exclusive access to limited-time sales, discounts, and unique products you won’t see anywhere else. It’s like a pop-up shop that refreshes daily.

Seamless, One-Click Shopping
Enjoy an easy, joyful shopping experience with secure checkout, fast delivery, real-time support, and the ability to track all your multi-brand orders in one place.

Brands With a Story
We partner with emerging and independent labels that share our passion for quality and creative expression. No ads. No algorithms. Just intentional shopping, done right.

Shop Anywhere, Anytime
On your commute or at home in bed, Choose is always open for business.

We curate, you Choose. Discover a more intentional way to shop today.

Version History Choose now wears Liquid Glass, the new iOS design. The navigation bar becomes a thin layer of glass that lets your sales show through all the way to the bottom of the screen. Your shortcuts stay within thumb's reach, right where you've always found them. Same app, same habits, just better looking. 12.10.0 2d ago Choose now wears Liquid Glass, the new iOS design. The navigation bar becomes a thin layer of glass that lets your sales show through all the way to the bottom of the screen. Your shortcuts stay within thumb's reach, right where you've always found them. Same app, same habits, just better looking. 12.9.3 Sep 30 We love it when you use our App, so we've worked hard to make it even cooler. We fixed the small bugs, boosted performance, and added a few surprises just to please you. 12.8.18 Sep 24 You are our number one priority, so we're working extra hard to make your experience even cooler. Mobile App bug? All fixed! Looking for something different? We have new sales every day! 12.8.9 Sep 18 You are our number one priority, so we're working extra hard to make your experience even cooler. Mobile App bug? All fixed! Looking for something different? We have new sales every day! 12.8.3 Sep 16 We love it when you use our App, so we've worked hard to make it even cooler. We fixed the small bugs, boosted performance, and added a few surprises just to please you. 12.7.5 Sep 9 You are our number one priority, so we're working extra hard to make your experience even cooler. Mobile App bug? All fixed! Looking for something different? We have new sales every day! 12.6.29 Sep 3 We love it when you use our App, so we've worked hard to make it even cooler. We fixed the small bugs, boosted performance, and added a few surprises just to please you. 12.6.16 Aug 27 You are our number one priority, so we're working extra hard to make your experience even cooler. Mobile App bug? All fixed! Looking for something different? We have new sales every day! 12.6.3 Aug 22 We love it when you use our App, so we've worked hard to make it even cooler. We fixed the small bugs, boosted performance, and added a few surprises just to please you. 12.5.28 Aug 18 You are our number one priority, so we're working extra hard to make your experience even cooler. Mobile App bug? All fixed! Looking for something different? We have new sales every day! 12.5.20 Aug 14 Free shipping now adjusts to how you shop. Some brands offer a lower spending minimum for pickup point delivery than home delivery. Switch options in your cart, and watch your progress toward free shipping update instantly. 12.5.1 Aug 5 You are our number one priority, so we're working extra hard to make your experience even cooler. Mobile App bug? All fixed! Looking for something different? We have new sales every day! 12.4.25 Aug 2 We love it when you use our App, so we've worked hard to make it even cooler. We fixed the small bugs, boosted performance, and added a few surprises just to please you. 12.4.17 Jul 26 We love it when you use our App, so we've worked hard to make it even cooler. We fixed the small bugs, boosted performance, and added a few surprises just to please you. 12.4.5 Jul 16 You are our number one priority, so we're working extra hard to make your experience even cooler. Mobile App bug? All fixed! Looking for something different? We have new sales every day! 12.3.11 Jul 9 You are our number one priority, so we're working extra hard to make your experience even cooler. Mobile App bug? All fixed! Looking for something different? We have new sales every day! 12.3.10 Jul 7 One order, several parcels? They're now grouped together in your order details, each with its own tracking and carrier. Just tap the parcel you care about to see exactly where it is. No more digging through your messages to find a tracking number. 12.2.80 Jul 1 One order, several parcels? They're now grouped together in your order details, each with its own tracking and carrier. Just tap the parcel you care about to see exactly where it is. No more digging through your messages to find a tracking number. 12.2.66 Jun 17 We love it when you use our App, so we've worked hard to make it even cooler. We fixed the small bugs, boosted performance, and added a few surprises just to please you. 12.2.63 Jun 9 We love it when you use our App, so we've worked hard to make it even cooler. We fixed the small bugs, boosted performance, and added a few surprises just to please you. 12.2.58 Jun 3 We love it when you use our App, so we've worked hard to make it even cooler. We fixed the small bugs, boosted performance, and added a few surprises just to please you. 12.2.57 May 29 We love it when you use our App, so we've worked hard to make it even cooler. We fixed the small bugs, boosted performance, and added a few surprises just to please you. 12.2.56 May 27 We love it when you use our App, so we've worked hard to make it even cooler. We fixed the small bugs, boosted performance, and added a few surprises just to please you. 12.2.52 May 19 Size issue with an item? A new walkthrough helps you out without contacting support. The referral page got a refresh: your rewards and progress toward free shipping are finally easy to read. The homepage feels lighter too: upcoming sales take up less space and stay a swipe away whenever you want to browse them. And an info icon now tells you where our original prices come from. 12.2.41 May 11